To launch the high quality TV channel TNT in Belgium we placed a big red push button on an average Flemish square of an average Flemish town. A sign with the text “Push to add drama” invited people to use the button. And then we waited…
Mountain Dew took an experience marketing approach to engaging the youth audience attending the Action Sports Tour and brought together music, art and high profile athletes in their onsite branded environment, Dew Underground. Thousands of attendees were drawn to the space creating significant buzz and media coverage.
Pepsi Max brings you the Unbelievable. Unbelievable feats and experiences created for you by Pepsi Max
This promo video is giving New Yorkers another reason to fear walking over the grates in the sidewalk in this experiential marketing promo for Walking Dead.
Check out these Mario Karts at SXSW! These things are awesome! The official statement from Pennzoil; “The collaboration with Nintendo’s Mario Kart franchise marks two iconic brands coming together as leaders on the front lines in their respective industries. Mario Karting Reimagined is sure to surprise SXSW attendees with the way that it uses the […]
Check out this awesome hoverboarding social media stunt in Los Angeles. If you’re interested in other experiential marketing and social media information contact BeCore in Los Angeles. They’re an Experiential Marketing Agency.
Check out the NIKE House of Innovation at Selfridges, a stunning experiential retail space designed for today’s style savvy, digitally connected athlete. See what happened at the launch party as guests enjoyed a DJ set from Nero, explored the interactive zones and got physical with the Nike+ challenges.