Check out this awesome interactive experience brought to you by Float Hybrid. Using specially designed sensors and motion capture equipment Float has created a system which displays your control, focus, speed, agility and endurance from participation in their custom game for basketball players. Using a combination of body tracking and ball control technology, they’ve compiled […]
DIAL-A-STORY is a fun, interactive storytelling experience. The unique multi-platform concept features a real-world Penguin Phone Booth and an online story archive. Penguin authors share their own personal, intimate stories with you — and you share your own stories in return. The specially crafted Penguin Phone Booths will be placed in various locations around Australia. […]
The Masaai Mara National Reserve in Kenya houses an incredibly diverse wildlife community. We sent Graphic Design major Rachelle Tan and Marketing major Lidia Gulyas to capture preservation efforts of the lions, leopards, African elephants, African buffalo, black rhinos and cheetah that coexist within the grasslands and riverlets of southwest Kenya. However, even under the […]
“Play The City” is an experience designed to celebrate the 60th GRAMMYs. An Uber that was specially outfitted with computer vision software played the city like a musical instrument. Sounds & animations were triggered by people and objects outside, allowing unique songs to be created in real-time. Making of & behind the scenes: https://medium.com/@nocomputer/play-the-city-60th-grammys-fb9c61f9ec6a Our […]
Why use Coachella as a catalyst for Experiential Marketing? Each year, brands of all sizes and types utilize Coachella for experiential marketing purposes. The annual music festival is a perfect place for this type of marketing activation. It’s highly publicized, it’s highly visible and it’s highly effective. This is the type of big beat event […]
Check out this awesome emotion detection, system which reacts with a large dynamic visual installation in realtime. Great work by nocomputer.
According to Motorola, we spend 4 hours a day staring at our phones. That’s time when we could instead be connecting with friends and family in the real world and enjoying the world around us. It’s a shocking glimpse into how all-consuming mobile devices are becoming in our daily lives. Check out the video! If […]