Home Experiential Marketing Zappos “Pay with a Cupcake”
  Previous Video Sleeping With Strangers
  Next Video Nike Reactland

Zappos “Pay with a Cupcake”


While a giant tech company was giving away free cupcakes from a food truck, a smaller company, Zappos, stepped in with their own booth right next door where they let people exchange the cupcake they just got for even happier experience from Zappos.

Kelly Vaught Kelly is the Chief Editor at Experiential Marketing News.