Home Experiential Marketing Acces Control and Cashless Payments at Lollapalooza
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Acces Control and Cashless Payments at Lollapalooza


Lollapalooza Brazil brought in big crowds this year as music fans came from far and wide to see some of the world’s best musical talents. Headliners for the two-day festival in São Paulo included Metallica, The Weeknd, and The Chainsmokers.

To enhance the guest experience, event organizers implemented Intellitix’s Access Control and Cashless Systems.

The Cashless system allowed guests to load their RFID wristbands with money and use the tap-twice technology to make purchases. Lolla fans enjoyed the speed and convenience of RFID which ensured they got what they want when they wanted it.

Event organizers reduced costs, boosted revenues, and improved the guest experience with this game-changing technology.

Check out thisIf you have questions about experiential marketing contact BeCore today!

Kelly Vaught Kelly is the Chief Editor at Experiential Marketing News.