Home Experiential Marketing McDonalds Experiential Advertising: Free McFlurry!

McDonalds Experiential Advertising: Free McFlurry!

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With a heatwave across Europe, the Netherlands was about to break its heat record on Saturday…
When the temperature reached 38.7 degrees, a JCDecaux panel opened automatically to offer 100 cups of McDonald’s McFlurry to pedestrians in Amsterdam.

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Kelly Vaught Kelly is the Chief Editor at Experiential Marketing News.